The National Resource Center on Nutrition and Aging is hosting a webinar about the perspectives among health care organization decision makers. Understanding the role and needs of various decision makers within specific health care organizations is a critical factor in the development and design of your value proposition proposals to these potential customers. Presenter Sharon R. Williams, Founder, CEO, Williams Jaxon Consulting, LLC,  will identify some of the key decision makers within health care organizations and the important issues that will resonate with them and maximize the development of your uniquely designed value propositions. Attendees will be able to: Identify strategic personnel within health care organizations to who you can target your nutrition services value proposition; align previously discussed key reference points with the identified health care personnel; and review primary objections and responses. Pre-registration is required for this free event. The event will take place on Tuesday, April 5, 2016, from 3:30 p.m. to 4:30 p.m. ET.