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Marketing Handout/ Older Adults <a href="/sites/default/files/hcbs/files/48/2370/Handout_Print_Design_for_50+_Market.pdf" target="_blank">PDF</a>
Marketing handout/people with disabilities <a href="/sites/default/files/hcbs/files/48/2371/Handout_Marketing_Strategies_for_Reaching_People_with_Disabi.pdf" target="_blank">PDF</a>

The Sutton Group: Marketing to Older Adults and People with Disabilities

Article Publication Date
Summary
These materials were developed by the Sutton Group and are focused on people over 50 and adults with disabilities. The two handouts provide information on effective ways to market to both of these groups. A link is also provided to the Sutton Group website.
Topics
Sources
The Sutton Group
Programs/Initiatives
Keywords
outreach; marketing; social change; social marketing

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